Title: China Massage Chair Market Research Report in 2007
Author: HMI
Edition: 2007-04-28
Price: 8800RMB
Tel (Beijing): 86-10-63754526
other languages versions need be paid additionally
Contents
Chapter One China massage chair market environment analysis
I. China medical care policy analysis
II. China medical care equipment development analysis
- Development of medical apparatus
- Medical, surgical, and veterinary apparatus manufacturing analysis
III. Massage chair technology development analysis
Chapter Two China massage chair industrial market analysis
I. Current status of massage chair market in China
1. Massage chair introduction
a. Brief
b. Function
c. Classification
d. Issues need to be concerned
2. Massage chair market scale
a. Global market scale analysis
b. China market scale analysis
II. Brand analysis
- Main international brands
- Main native brands
III. Competition structure
- International market competition structure
- Native market competition structure
Chapter Three Massage chairs demand and supply analysis
I. Production condition analysis
1. Position of foreign enterprises in China
2. Production analysis
a. Production capacity analysis
b. Production concentration degree analysis
Enterprises concentration degree analysis
Production region concentration degree analysis
Industrial economic type concentration degree analysis
II. Massage chair demand analysis
1. General introduction of users
a. Users features
b. Users demand
2. Analysis of users
a. Users ages level analysis
b. Purchasing channels
c. Some important points the users concerned about
III. Balance of supply and demand analysis
IV. Price analysis and prediction
Chapter Four Massage chairs import and export analysis
I. Introduction of import and export of massage apparatus in China
1. Massage import and export structure
a. Import and export condition of massage equipments from 2003 to 2005
b. Massage equipments export data analysis in 2005
2. Brief introduction of import and export of massage chairs
II. Massage chair import analysis
1. Main import and regions analysis
a. Important import customs analysis
b. Important import enterprises analysis
2. Import volume, price, and quantity analysis
III. Massage chair export analysis
1. Main export destinations and region analysis
2. Main export customs analysis
3. Main export enterprises analysis
List of key enterprises
IV. Import and export policies and tax rate research
Chapter Five China massage chair market competition analysis
I. Market competition structure analysis
II. Competitive power evaluation
1. Products competitive power
2. Price competitive power
3. Channels competitive power
4. Brand competitive power
5. Marketing
6. Technology strength
7. Customer resources
III. Main enterprises introduction
1. Main enterprises brief
2. Economic index analysis of main enterprises from 2003 to 2005
3. Enterprises development history and trend
List of enterprises
Chapter Six Summary of China massage chair market and investment strategy analysis
I. Current status of massage chair market and outlook
1. Summary of China massage chair market
2. Current status and reasons analysis
3. Market SWOT analysis
II. Outlook for massage chair market
1. Outlook for market scale
2. Outlook for market structure
a. Product market structure
b. Channel market structure
III. Advices from HMI
1. Products strategy
2. Price strategy
3. Promotion strategy
4. Services strategy
5. Channels strategy
6. Brand strategy
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