Title: China Car Market Research Report in 2007
Author: HMI
Edition: 2007-03-08
Price: 9000RMB
Tel (Beijing): 86-10-63754526
other languages versions need be paid additionally
Contents
Chapter One China car market external environment analysis
1.1 Economic environment
1.1.1 Global economic environment
1.1.2 Domestic economic environment
1.2 Policy environment
1.2.1 Auto industrial policy
1.2.2 Auto management policy
1.2.3 New standard of auto industry
1.2.4 Influence of policy environment upon auto industry
1.3 Trading environment
1.3.1 International trading environment
1.3.2 Auto trading environment
1.4 Social environment
1.4.1 Influence of environmental pressure upon car
manufacturing
1.4.2 Energy request to car industry
1.4.3 Influence of traffic problem upon car industry
1.4.4 Socialization trend of car
1.5 Technical environment
Chapter Two International car market analysis
2.1 Current status of global car market
2.2 Market in main countries and regions
2.2.1 American car market analysis
2.2.2 European car market analysis
2.2.3 Asia car market analysis
2.3 Analysis of main car manufacturers
2.3.1 BMW Group
2.3.2 Renault Group
2.3.3 Volkswagen Group
2.3.4 Fort Group
2.4 Development trend of global car market
2.4.1 Technology in four major fields and market outlook
2.4.2 Application of new technology products
2.4.3 New trend of car design
Chapter Three China car market analysis in 2006
3.1 Car production and marketing situation
3.1.1 Domestic production capacity
3.1.2 Sales volume
3.1.3 The link of production and sale
3.1.4 Car production structure
3.2 Car import and export situation
3.2.1 General situation of import and export
3.2.2 Import situation
3.2.3 Export situation
3.2.4 Main export regions analysis
3.2.5 Domestic main export enterprises analysis
3.2.6 Export advantages analysis
3.2.7 Problems existing in export and advices
3.3 Car price level
3.3.1 Price inspection of famous car
3.3.2 Car price declining analysis
3.3.3 Way of solving the price problem and advices
Chapter Four Market competition
4.1 Domestic car market analysis
4.1.1 The position of car manufacturing in national
economy
4.1.2 Car manufacturing competitive power analysis
4.1.3 Problems existing in car industry
4.2 Car market global competitive power analysis
4.2.1 Factor endowments
4.2.2 Demand conditions
4.2.3 Related and supporting industries
4.2.4 Firm strategy, structure, and rivalry
4.2.5 Government
4.3 Car market competition
4.3.1 The competitive structure of cars with different types
4.3.2 The competitive structure of cars with different range of prices
4.3.3 Native car competition
4.3.4 Strategies and advices to strengthen the
competitive power of native car
Chapter Five China car market industrial chain analysis
5.1 Up-flow raw material market analysis
5.1.1 Steel industry
5.1.2 Resin industry
5.1.3 Petroleum industry
5.1.4 Auto parts industry
5.2 Down-flow consumer market analysis
5.2.1 Investigation of car consumer market
5.2.2 Factors that affect the car consumer
5.2.3 Features of car consumer market
5.2.4 Analysis of car consumer group
5.3 Car related market analysis
5.3.1 Car care market
5.3.2 Car repairing market
Chapter Six China car market outlook and prediction
6.1 Outlook for car external environment in China
6.2 Outlook for car market prosperity
6.3 China car market development trend
6.3.1 Market development trend
6.3.2 Industry development trend
6.3.3 Products development trend
6.4 China car market development prediction
6.4.1 Market production prediction
6.4.2 Sales prediction
6.4.3 Import and export prediction
6.4.4 Price prediction
Chapter Seven China car market strategy analysis
7.1 Marketing mode analysis
7.1.1 Common marketing mode analysis
7.1.2 Choice of marketing mode
7.1.3 Challenges of marketing mode
7.2 Auto marketing channels
7.3 Marketing strategies analysis
7.3.1 Strategies to build up different channel modes
7.3.2 Strategies to conform to the industrial policy
7.3.3 Strategies in different regions
7.4 Marketing case study
Chapter Eight Analysis of Chinese car enterprises with comparative advantages
8.1 Domestic main car manufacturers
8.1.1 Background information
8.1.2 Business condition
8.1.3 Strategy and advantage analysis
8.1.4 Outlook for development
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